There’s a lot of crap being shared on Instagram.
If you watch enough of it, the “advice” all starts to contradict itself and will make your brain spin with “this is too hard.”
Social media marketing isn’t hard; it’s actually simple.
Listening to all the noise out there is like having 17 cooks in the kitchen, pure chaos with terrible results.
When I first started this Instagram account from scratch 4.5 years ago, I must have signed up for at least 15 different low-cost and free training promising to have me grow my audience by the thousands in 30 days.
Not one of them ever gave me any real payoff.
The bottom line when it comes to creating Reels that covert to clients and cash:
Stop obsessing over the views. In general, my highest converting reels have the lowest views (same with all of my clients).
> Create a mix of reels, ones designed to grow your audience with ideal clients, ones designed to convert those strangers into customers.
> All roads stem from and lead to your ideal client. If your ideal client doesn’t find your reel valuable, then you’ve wasted their time. Focus on emotional value, educational value, and entertaining value.
> Stick to no more than 3 areas of expertise. Anything more you will be known for nothing. The jack-of-all-trades and master of none will lead you to Broketown USA.
To learn step by step how to create short-form content that makes money, my ProjectME Posse Membership is where it’s at baby!!
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Welcome to ProjectME the Podcast with your host Tiffany Carter, who takes the mystery out of making BIG money. A former NBC and CBS TV journalist, turned multi-millionaire entrepreneur, teaching you all things wealth, health, worth, and business. You can follow Tiffany on Instagram @projectme_with_tiffany on Facebook @projectmewithtiffany and watch her TV episodes on ProjectME TV with Tiffany Carter on YouTube.
Subscribe to Tiffany’s FREE weekly digest, The Secret Posse, and get exclusive content you won’t find anywhere else: millionaire mindset exercises, custom weekly abundance affirmations, and her best money-making tips.