by Tiffany Carter | Dec 1, 2020 | Money Maker
You have probably heard the term “niche” thrown around a lot in the digital marketing space. It’s something that successful entrepreneurs and business owners acknowledge for their success, yet no one’s really giving you the information you need to know. So, you’re...
by Tiffany Carter | Nov 26, 2020 | Money Maker
No one—not even a VP of Sales—is immune to mistakes. Still, you should be aware of the ones that you’re making when it comes to your sales strategy, and ensure that they aren’t reoccurring or turning into habits. Keeping these reminders of mistakes to be mindful of in...
by Tiffany Carter | Nov 24, 2020 | Money Maker
I think we can all agree social media is an important part of business. But how much effort do you really need to put in to see results? Undoubtedly, you need to put in some degree of time and effort—I’m sure you’ve all heard the saying “work smarter not harder,” the...
by Tiffany Carter | Nov 19, 2020 | Money Maker
A simple but essential tip for all businesses: If your clients—and potential clients—don’t trust you/your brand, they won’t give you their business. Consumers do business with people/brands they know and trust. Video allows people to get to know, like, and trust your...
by Tiffany Carter | Nov 17, 2020 | Money Maker
All businesses will likely agree that not everything you touch will turn to gold. They’ll also agree that when product flops DO occur (it’s inevitable!), you must use these experiences as a learning opportunity to pivot rather than see them as a dead-end failure. The...
by Tiffany Carter | Nov 12, 2020 | Money Maker
Emotionally based sales is the practice of selling based on emotion versus just the features and benefits of something, and it’s one of the most important things that I teach my clients. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ The fact is that consumers buy feelings—a solution to their problems,...