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Sell the Problem you Solve not the Poduct

Being in sales and marketing for 17 years! I’ve learned a thing or two; the emotion is with the problem you solve not the product. Let’s use Spanx as an example (shape wear for women and men), if they just focused on selling the Lycra items and their high quality,...

Integrity is how you behave when no on is watching.

Do you behave differently in front of people you know versus strangers? I know I use to. I developed this heightened version of my best self when out in public. Full of energy, confidence, fun, and always up for anything. It was bullshit ?. Often I couldn’t wait to...

Don’t Be Busy, Be Productive

View this post on Instagram I use to wear the “hustle” badge of honor for many years. Only to realize it was bull ? and my egos way of trying to find self-worth. So, all of the messages and posts you see that glamorize “grinding,” “werking,” “hustling” don’t show the...

The Key to Success

  I looked successful on out the outside, rocking a career that I didn’t enjoy. On the inside. It was slowly sucking my soul and my health into a dark hole. I finally learned (the hard way) that just because you are good at something and making a lot of money...

The Circle of Stress

    Worry, anxiety, extreme nervousness, negative anticipation, are all stressors to your body. The same stress hormones are released when we think stressful thoughts as they are when we are in a stressful situation. These behaviors go on long enough and you...

Necessary R&R

  I use to think I had to earn the right to rest, unless I was sick ?. So guess what? I got sick all the time! Truly, I wouldn’t sit on the couch until my entire to do list was done, and then I would pass out in exhaustion. Part of the passion behind ProjectME is...